Our Story

The Beginnings

Russell’s story began in 1962 in a garage in Cleveland suburb — Brook Park, Ohio — founded by World War II veteran Newman Russell and his family, with a mission to improve the customer experience in the real estate industry. Newman valued dedicated and highly qualified agents, so he invested his time and resources into their training, focusing on putting people first and creating an environment conducive to success. This belief and confidence in others helped foster many trusted relationships and was the start of creating something special at Russell.

Soon, Newman established a strong reputation in the industry as someone who was always helpful, becoming a trusted resource for clients and agents alike. Serving others and embracing principles such as ethics and authenticity came naturally to Newman, and these values became the foundation of what Russell Real Estate represents to this day.

Newman Russell presenting at an early Russell's Your Realty Co. team meeting

Growth & Innovation

As the company has evolved over three generations, we have experienced significant growth in both the number of agents and their production levels. From its humble beginnings in a garage in Brook Park, Russell has transformed into one of the top brokerages in Northeast Ohio.

600+

Agents

10+

Offices

99.2%

Customer Satisfaction

3

Generations Strong

Staying true to our roots, Russell remains committed to investing heavily in the training of both new and seasoned agents. We expanded our training opportunities by inviting national speakers, such as Dan Elzer, and incorporating programs like Ninja Selling. This dedication to superior client service sets us apart in the industry.

As a result, our agents are building exceptional connections with their clients, and Russell has earned a remarkable customer satisfaction rating of 99.2%. This achievement reflects the efforts of well-trained agents who provide exceptional value and expertise.

Furthermore, Russell stays at the forefront of technology trends to ensure our agents remain competitive with other brokerages. We prioritize embracing new tools and platforms and offer them to our agents to enhance the customer experience.

Beyond Real Estate

Generosity and giving back have always been at the heart of our Russell agents and leadership. Some of the core values we share as a company include serving others and fostering a sense of family. This commitment led us to partner with the Make-A-Wish Foundation Ohio, Kentucky, Indiana, helping to grant wishes for many deserving children in the Northern Ohio area over the past 25 years. We have organized numerous fundraising events, including golf outings, to raise money for this worthy cause. In 2021, Make-A-Wish OKI honored Russell by inducting us into the prestigious Chris Greicius Hope Stout Society for surpassing the $1 million mark in lifetime giving. This achievement was made possible through the unwavering support and generosity of our agents, affiliates, family, and friends. It has truly developed into something special.

$1M+

Raised for Make-A-Wish

25+

Years of Partnership

2017

Russell Cares Founded

In addition to our support for Make-A-Wish, Russell also aims to give back consistently by serving in local communities. In 2017, we established the “Russell Cares” outreach program, which focuses on service. Every spring, we hold several events that encourage participation from agents, affiliates, and leadership to assist organizations that support those in need.

We firmly believe that our success as a company and as a community should be rooted in serving others.

Russell Real Estate Services team at the Leading Real Estate Companies of the World Global Leadership Summit

Continuing Legacy

Russell continues to be a leading real estate brokerage in Northeast Ohio for over 60 years. The company consistently adapts to changes and challenges in the market, often staying ahead of industry shifts before competitors react. This success can be attributed to its preparedness, consistency, and transparency, which have allowed Russell to remain family-owned for three generations—and hopefully many more to come.

The idea is not to live forever, but to create something that will.

We are developing something you can truly depend on. While markets may change, our core values of trust, partnership, commitment, and distinction will always remain. That’s a legacy worth keeping.

The Russell Network: Our Family of Companies

Here at Russell, we believe the people you work with matter just as much as the service you receive. Each relationship we have with our affiliates—Newman Title, Your Home Financial, and Russell Insurance—took years to build, because we were looking for more than a business arrangement. We were looking for shared values: trust, distinction, commitment, and partnership. What started as a business decision has grown into genuine friendship — our teams train together, celebrate together, and even spend time together outside of work. That authenticity shows up in every training and every client interaction, because for us, these values aren’t just talked about — they’re lived.

Newman Title Your Home Financial Russell Insurance

The result of these hard-won partnerships is what we call the Triple Play Advantage: a resource that brings real estate, title, and mortgage services together under one roof. For our clients, that means fewer handoffs, fewer unknowns, and far more peace of mind throughout one of life’s biggest transactions. Instead of coordinating between separate companies who don’t know each other, you get a team that already trusts one another, communicates seamlessly, and shares a single goal: enriching your life through an experience built on reliability from start to finish. That’s the real value of the Russell Family of Companies — not just convenience, but confidence that comes from working with people who are genuinely invested in getting it right for you.

We’re Local, We’re Global: Russell Relocation

One of the things we’re most proud of at Russell Real Estate Services is our ability to serve our clients wherever life takes them. Relocation is one of life’s biggest transitions — and we never take lightly the trust a client places in us when they’re navigating a move to somewhere new. Our dedicated relocation team brings the same care, expertise, and personal touch to every relocation client that you’d expect from any Russell agent — because you deserve nothing less, no matter where you’re headed.

That commitment is made even stronger through our proud membership in Leading Real Estate Companies of the World®. As part of this elite global network, we are able to connect our clients with trusted, like-minded real estate professionals anywhere in the world. It’s a seamless extension of the Russell experience, ensuring that whether you’re moving down the street or across the globe, you’ll always have the right people in your corner every step of the way.

Make every day an adventure — Leading Real Estate Companies of the World
70

Countries

500

Companies

4,800

Offices

129,000

Sales Associates

Trusted Advisor for Life

When we say “Trusted Advisor for Life,” we mean it in every sense of the phrase. It’s a promise built on heritage, integrity, and real experience — the foundation that’s made Russell Real Estate Services a name people trust for the long haul. But being a trusted advisor isn’t just about the past; it’s about staying ahead. We invest in innovation and new solutions so that the guidance we offer today is as sharp and relevant as the reputation we’ve built over the years.

Because to us, “trusted” isn’t a title you earn once — it’s one you have to keep earning, transaction after transaction, year after year.

“For life” means our relationship with you doesn’t end at closing. Life is full of moments that call for a trusted advisor — buying your first home, upgrading as your needs grow, navigating a big life change, downsizing to something smaller, helping aging parents transition to a new home, or guiding the next generation through their own first purchase. We are here for it all. That’s why we adapt to meet you wherever you are in life. Our promise isn’t for a single transaction — it’s for every chapter that follows.